Phil Schiller, Senior Vice President at Apple, Inc. speaks about the iPhone 6 during an Apple event at the Flint Center in Cupertino

Phil Schiller, Senior Vice President at Apple, Inc. speaks about the iPhone 6 during an Apple event at the Flint Center in Cupertino

Phil Schiller, Senior Vice President at Apple, Inc. speaks about the iPhone 6 during an Apple event at the Flint Center in Cupertino, California, September 9, 2014. REUTERS/Stephen Lam (United States – Tags: SCIENCE TECHNOLOGY BUSINESS)